gallery rebrand

EDGE


EDGE Gallery—Rebrand
Brand Identity + Swag

Details

Rebrand for the co-op owned and operated non-profit, EDGE Contemporary Art Gallery, located in the arts district of Lakewood, Colorado. Leading a team of designers, we worked with EDGE’s thirty member board to create a brand identity which felt authentic to their gallery and held longevity. A new logo, a source of truth brand strategy and guidelines book, a brand library, and brand collateral were all created to these ends.

Services

Year

2025


Credits

Client

EDGE Gallery

Location

6501 W Colfax Ave, Lakewood, CO 80214

Creative Direction

Mikaela Kaes (Team Lead, Designer), Alberto Flores (UX/UI), Ethan Vigueras (Designer), Wynne Reynolds (Board Member), Travis Vermilye (Board Member), et. al.

Design

Mikaela Kaes, Alberto Flores & Ethan Vigueras